Advancement leaders share their biggest lessons from 2020
We’ll look back at 2020 as the year everything changed. Remember the beginning of the year? We were still getting on planes, meeting with donors in their homes, attending conferences, and planning reunions. Sweatpants weren’t yet work-appropriate attire. Oh, how much has changed! COVID-19 turned everyone into digital fundraisers and pushed advancement to squeeze 10 […]
Key metrics for fundraising during COVID-19 and beyond: Part 2
We’re recapping our recent webinar highlighting 3 key performance indicators that every advancement organization needs to focus on in FY21 and beyond. In this series, we’ll dig into why donor retention, gift pipeline, and personal stewardship are the three metrics your team needs to focus on during FY21 and beyond. If you missed the first […]
Key metrics for fundraising during COVID-19 and beyond
After a summer chock-full of RAISE goodness, we had so many takeaways to share. We boiled them down into three key performance indicators that every advancement organization needs to focus on in FY21 and beyond. Now more than ever, we have to understand, measure, and improve the experience of every single donor. It’s time to […]
Pausing to thank every single donor during the pandemic
The University of Wisconsin Foundation and Alumni Association used personalized videos to thank every single donor. Now that’s what we call a great donor experience. In March of 2020, the University of Wisconsin Foundation and Alumni Association (WFAA) hit pause on its normal fundraising activities as the COVID-19 pandemic spread across the country. Like most […]
EverTrue’s summertime product update
We’re recapping the latest and greatest of what’s new to EverTrue. Our product and engineering teams are working crazy hard from their home offices to make sure every advancement team has what it needs to reach, retain, and grow more donors. Spin through all the updates — we’ll keep ‘em pithy and witty — or […]
Development officers shifting back to a “new normal”
Yeah, we’re not back to normal yet. But as individual states start to re-open their economies, the advancement economy is starting to re-open, too. We talked with David Cortes, AVP for Development at Baylor University about how their team of major gift officers is getting back to a new version of normal. Here’s how the […]
EverTrue + ThankView launch a show-stopping integration
EverTrue & ThankView have joined forces on a new integration that brings video engagement stats into EverTrue. Bet that got your attention? (And maybe some neighborhood dogs barking, too.) Yup, that’s right. EverTrue + ThankView have teamed up to deliver video insights in our TrueView profiles. Through our brand new integration, you can send video […]
EverTrue has a brand-new Zoom integration
First, we gave you the ability to create and manage Virtual Meetings on any video platform. Now we’ve added an integration with Zoom! That’s right. EverTrue now creates Zoom meetings for you. Here’s how it our new integration with Zoom works. Just check off “Create Zoom Meeting” when you plan your next virtual visit […]
George Washington University’s Giving Funnel delivered 700+ new prospects, $6MM in proposals, and $300k in new gifts — Now let’s build yours!
I love sharing success stories. It pumps me up when a team uses the Giving Funnel approach to hit goals in record time. And that’s just what George Washington University did. Anne Dean (an EverTrue 40-under-40 winner) and the Division of Development and Alumni Relations at GW built a major gift pipeline for three hard-to-fund […]
COVID19 and what fundraisers need to know when asking for gifts for health sciences
UConn Health is an academic medical center supporting the town of Farmington, Connecticut, and surrounding areas. It’s home to the University of Connecticut’s schools of Medicine and Dental medicine. The health division of the UConn Foundation is based there, about 40 miles away from the main campus in Storrs. We spoke with Peter Lamothe, Associate […]
How Advancement Services can lead during COVID-19
Remote work. An up and down stock market. 15 million unemployed and counting. And COVID-19 keeps spreading. It’s a crazy, upside down, uncertain world that we’re living in. We will beat this and get back to advancement as usual, but until then, it’s comforting to rely on quantifiable numbers, analytics, and metrics. Let data guide […]
How Alumni Relations should engage graduates during the COVID-19 crisis
There’s a ton of uncertainty now, right? The only thing we know for sure: alumni events are canceled and your team’s engagement plan has been flipped upside down. As you work to keep alumni connected to your institution and to each other, figure out Zoom, and plan new digital events in hours, here’s a playbook […]
