Thinking Outside the CRM
Erin Moran
February 16, 2023
“If it’s not in the database, it didn’t happen.” How many times have we heard this in the course of our careers? Fundraising has become
6 Steps to Source and Celebrate Alumni Love Stories
Lillian Bicchieri
February 14, 2023
Our alma maters give us the tangibles like degrees and certificates that alter the course of our careers. They also give us human connections, friends,
Annual Giving = Lead Generation
Hannah Davis
February 13, 2023
Agree or disagree? Lead gen is commonly associated with the for-profit world, but isn’t that concept what we’re applying in our day-to-day work in annual
New Year + New Features = a winning combination!
Vicki Bouwkamp
February 3, 2023
It’s a new year and we’re back with updates you’ve been waiting for and new features we know you’ll love. EverTrue offers tools for every
Connections that Convert: Creating targeted campaigns that inspire donations
Hannah Davis
January 24, 2023
“We need more engagement!” “We need more young alumni donors!” “We need funding for this priority project!” Sound familiar? Advancement shops across the country run
Sync with Studios: 2022 Recap
Lillian Bicchieri
December 22, 2022
EverTrue Studios is advancement’s media hub, serving up free, on-demand series, films, and podcasts, all created with fundraisers in mind. Whether you’ve got 10 minutes or
Show me the Money: Talking Incentive Compensation in Higher Ed
Hannah Davis
December 15, 2022
“Incentive compensation doesn’t belong in higher ed” …or does it? The typical gift officer stays with an organization for 18 months before moving to another
Fundraising in 2023 and Beyond
Hannah Davis
December 8, 2022
What if there was a crystal ball that could show you what the future of fundraising has in store? We might not have that exactly,
Tips for Finding [and Keeping] Top Advancement Talent
Charlotte Fedders
December 8, 2022
We hear it every day from leaders we are talking to in the industry. Hiring and retaining talent is harder than ever. Some even say
