November Digest: Prepare for Giving Tuesday & Beyond With Two New Resource Libraries
Welcome back to the EverTrue Digest—your monthly roundup of essential tools, tips, and insights to fuel your fundraising success. This month, we’re here to help
Holiday Video Inspiration for Your Best Year-End Yet
The holiday season is all about connection, reflection, and gratitude—and it’s a prime time to show donors how much their support truly matters. From nostalgic
4 Steps to Maximize Giving Tuesday Impact with Direct Mail
Giving Tuesday is the Super Bowl of the nonprofit world. It’s a day packed with generosity, enthusiasm – and plenty of calls to action. In
How to Stand Out on Giving Tuesday: Strategies to Cut Through the Noise
Every year, Giving Tuesday provides an incredible opportunity for nonprofits and educational institutions to engage their donors and raise significant funds in just 24 hours.
EverTrue’s First-Time Donor Report 2024
Our First-Time Donor Research Report aims to shed light on a particularly important group—first-time donors—and to provide a comprehensive overview of what happens after they
How to Utilize Video For Your Giving Day
Giving days take a lot of work—we know it because we’ve been there. Traditionally used as the biggest donor acquisition tool of the fiscal year,
Transforming Fundraising with Cadence-Based Engagement: Introducing Signal’s Custom Cadences
In the ever-evolving world of fundraising, creating meaningful and consistent donor engagement is more important—and more challenging—than ever. Many advancement teams find themselves juggling multiple
Boosting Donor Engagement: Your Step-by-Step Blueprint for Success
Mastering donor engagement starts with a deep dive into what drives and interests your supporters. This step-by-step guide ensures that no donor slips through the
Unique Holiday Campaigns to Energize Your Donor Engagement
Feeling stuck in a holiday campaign rut? Looking to engage donors in a unique, unexpected, and creative way? Don’t worry! We’ve taken care of the
Q1 2024 Higher Ed Giving Insights
At EverTrue, we’ve developed a trusted research asset curated specifically for studying high-level trends in giving, with the goal of sharing quarterly and yearly studies
Unlocking Major Gifts: Early Trends and Insights
At EverTrue, we’re on a mission to make the really hard job of fundraising so much easier for every fundraiser – so they can improve
5 donor engagement campaigns to launch this year
Time is of the essence when it comes to donor engagement, and setting up personalized video campaigns might sound like a daunting task. But fear
