You Text Everyone Else
“Just text me. Please don’t call me.” How many times have you heard people say that? We’ve heard almost everyone we know express that opinion
Do Likes Equal Ticket Sales? How Baylor University Tripled Purchase Rates
Do social media likes equal ticket sales? Baylor University decided to test it out as part of its strategy for selling season tickets for their
Let The Madness Begin: Tips for March Madness Fundraising
Back in September, we highlighted the start of the college football season and the fundraising opportunities that come along with the droves of alumni returning
New Webinar: Discussing Leadership Giving Programs with Syracuse and Kansas State
Think of how much time you spend focusing on major gifts and small (but crucial) annual fund gifts. We’re willing to bet those two things
How I Use EverTrue: Q+A with Yale’s Timothy Murray
Timothy Murray is thinking about alumni. Pretty much all the time. As the Associate Director of Leadership Giving at the Yale School of Management, alumni
LinkedIn For Advancement: Watch It Again or for the First Time
Ready for a little peek behind the scenes at EverTrue marketing? We chose the Wednesday before the holiday break to host our LinkedIn for Advancement
A Delicious Treat: EverTrue’s December 2018 Product Update
Jump to a section in this post: Android updates, iOS updates, Relationship Management, New partnership with Hustle, search contact reports, gift transactions When was
Facebook For Advancement, Part 2: Building Your Content Engine
It’s Part 2 of our Facebook for Advancement series. Today we’re getting into content. How to create it, where to get inspiration, and what to
Unleash Text Message Outreach with Our New Hustle Integration
If we were really clever, we would’ve texted this post out. People are more likely to read a text than a blog. But this is
Back and Better Than Ever: Announcing RAISE 2019
Raise is back. And we’re pretty excited about it. Join us September 19-20 in Boston, MA for RAISE 2019 to spend a few days trading
TrueTalk: Will You Be 1 of 40 Emails in Our Inbox on Giving Tuesday?
Fair warning right up front: There are some controversial opinions in the newest edition of TrueTalk. The subject is Giving Tuesday and Brent and Courtney
EverTrue Tip: The Wonderful World of Segmentation
Taking a creative approach to segmentation can have some powerful effects on your next appeal. But in order for your brilliant ideas to reap their
