Setting Metrics for Advancement Success 101
In 2003, I was a bright-eyed and bushy-tailed 20-something ready to take on the world. My first order of business: Get a job. After searching
The Donor Retention Stats You Need to Know
Final numbers aren’t in yet, but like we saw last year, I bet we set new overall dollar fundraising records in higher ed. But I
How to Improve Your Next Fundraising Event with Social Data
Events are a proven way to engage with prospects and donors. How can you make sure you are making the most out of every event?
Host an “Entrepreneur Day” at Your School [Video]
With the rise of entrepreneurship programs and innovation labs at schools across the country, entrepreneurship has become a hot topic in higher ed. More students than ever are
Host an "Entrepreneur Day" at Your School [Video]
With the rise of entrepreneurship programs and innovation labs at schools across the country, entrepreneurship has become a hot topic in higher ed. More students than ever are
11 Tips for Crowdfunding Success
At Marquette University, we’ve been using crowdfunding for just over a year, and have raised more than $53,000 for 18 different projects in that time.
What Motivates Each Generation to Give? [Whitepaper]
When society advances, the generations get older, and current events mold peoples’ opinions and behaviors, all hell breaks loose for fundraisers…. well, all hell could
The Problem With Settling for Flat Alumni Participation
Perhaps Netflix binge-watching is to blame for a new phrase running rampant through the boardrooms of higher-ed advancement offices. The streaming service just released its
The Secret to Making an Irresistible Ask
Customization is key. I think this is a maxim any successful fundraiser understands and upholds. Oftentimes, however, organizations don’t personalize the donor experience until after
How McGill University Raised Over $300k Through Crowdfunding
What do a football award, a fleet of boats, and an internship in Kenya have in common? They can all be funded by Seeds of
What You Need to Know About Creating a Brand Voice on Social Media
In today’s modern tech landscape, we have the world at our fingertips. We can buy products instantly, find the latest news with the click of
The Biggest Challenge in Advancement? Alumni Data.
If you ask a room of alumni relations and development professionals, “What’s the biggest challenge in your life right now?” you’ll probably hear a variety of
