EverTrue’s First-Time Donor Report 2024
Our First-Time Donor Research Report aims to shed light on a particularly important group—first-time donors—and to provide a comprehensive overview of what happens after they
Annual Giving = Lead Generation
Agree or disagree? Lead gen is commonly associated with the for-profit world, but isn’t that concept what we’re applying in our day-to-day work in annual
How to personalize donor outreach at scale
Last month, Brent Grinna took to the (real, live, in-person!) conference stage for the first time in two years. He joined Brian Hastings, Nick Linde, and Leah Sveen on the
EverTrue Studios: Advancement’s first media channel
Engaging stories, witty hosts, 1:1 conversations… it’s the Advancement version of our favorite shows. You all have some amazing stories to tell – you should
EverTrue & ThankView — We’re merging!
[confetti] That’s right. Cue the confetti. This is cause for a big — neigh (get it? 🦄), a HUMONGOUS — celebration! EverTrue and ThankView have
RAISE Podcast, Peter Hayashida, UC Riverside
On this episode of the RAISE podcast, we have the privilege of learning from Peter Hayashida, Vice Chancellor of Advancement at the University of California
Donor Experience by EverTrue
Hi Everyone, Brent Grinna, Founder and CEO of EverTrue, here. I recently read this quote about hope from the author and activist Rebecca Solnit. She
Recipe for a Successful Donor Experience Program
Whether it’s Brent baking in his RV or sharing our team’s favorite cookies, we’re all about the best recipes. We’re also all about helping advancement
How to Talk to Donors During the COVID-19 Crisis
We hosted a special edition RAISE podcast and live Q&A with Lynne Wester, the Donor Relations Guru, on how to engage donors during the coronavirus
3 Surprising Stats About Major Gift Officers
Let’s change these statistics and reverse these trends! One out of every three fundraisers spends less than 60% of their time actually, you know, fundraising.
RAISE 2019 Is Over. These Takeaways Will Keep Us Thinking.
Well. That was a wild few days. There was dancing. There was singing. There was a drum solo. And there were a ton of incredible
Announcing EverTrue’s 40 Under 40 List!
Waaaaaaaayyyyyyy back in the spring (which feels like years ago, tbh), we put out the call to find the best and brightest young minds working
