How to Harness LinkedIn Insights for Your Next Alumni Event
There are a lot of moving parts to throwing a successful alumni event. You’ve got the location, venue, agenda, activities, and countless other logistics to
Talk the Talk: A Field Guide to Speaking Advancement Services
In the deep recesses of your fundraising operation, you’ll find advancement services. I’ve said before that fundraisers who are willing to venture into the world
6 Steps to Implementing Data Science at Any Organization
Technology is all about buzzwords: the Internet of Things (IoT), Rich Media, Big Data, Selfie. Don’t be intimidated by jargon. Many of the concepts are
A MAJOR Shift? Social Media’s Influence on Prospect Management
Allow me to spare you my rhetoric on how, despite ideas to the contrary, there IS a plethora of wealth living in online communities. If
Introducing the EverTrue Evangelist: Our Mission to Reinvent Fundraising
This is the first post in Jim Zimmerman’s new blog series, The EverTrue Evangelist. My long career in development began as an accident. Well, perhaps
The Top 5 Ways Development Can Collaborate With Social Media to Raise More
When I worked for Boston College University Advancement, most people didn’t know what to expect from the social media manager role. To most universities, social
Donor Identification in the 21st Century [Whitepaper]
Think about how you identify and prioritize prospects today. What makes a good prospect? What are the affinity and capacity signals you look for, and how do
The Biggest Challenge in Advancement? Alumni Data.
If you ask a room of alumni relations and development professionals, “What’s the biggest challenge in your life right now?” you’ll probably hear a variety of
Advancement Services in the Age of Big Data
Scene: A major gift officer is showing a prospect around the office. They come into your office and ask what you do. “Advancement services!” you
3 Annual Fund Strategies You Don’t Want to Overlook
To be an annual fund #winner takes guts, hard work, and determination. A prospect needs to have the right combination of engagement and capacity in
3 Annual Fund Strategies You Don't Want to Overlook
To be an annual fund #winner takes guts, hard work, and determination. A prospect needs to have the right combination of engagement and capacity in
Ethics Schmethics: Is It Practical to Get LinkedIn Data?
Wealth gives a person capacity to give more money to their passions. Prospect researchers rely upon dozens of data sources to assess wealth, from airplane
